If you love to work out and know what you’re doing in a gym, this may be the side hustle you’ve been looking for! In-home personal training can be better than traditional personal training for both parties. For the client, they can stay in the comfort of their home, it’s easier to make the time, and they don’t have to worry about the intimidation of a gym. For you, the trainer, the overhead of working in a gym is gone and the clients will often pay even more to have you come to their house. It may not be the easiest side hustle to get in to, but personal training can be a lucrative one.
While it is possible to train people without a certification, if you want to be successful, it is a must. Make sure the certification is from an NCCA (National Commission for Certifying Agencies) accredited organization, such as the NSCA, ACSM, ACE, or NSCA. Check out the ACE program. Being certified under the right organization sets you apart from the competition. Certification is also the only way to get personal training insurance, which leads me to my next point.
This point really can’t be stressed enough. Get certified, like I stated above, and GET INSURANCE. You may think you’re careful or it isn’t worth it, but at around $30 a month, it can save you from a crushing lawsuit. All it takes is that one client to trip or drop a weight on themselves and you lose everything you have worked so hard to get. Waivers and liability releases are great, and should also be used, but the only thing that can truly save you from a huge settlement is insurance.
Get Your Name Out There
Contrary to popular belief, clients won’t just walk in begging you to train them, especially if you aren’t associated with an established gym. You have to do the work to get them, at least in the beginning. Effective advertising doesn’t have to be expensive. Create a website or Facebook page, make business cards or fliers and ask to put them in local businesses, heck, knock on doors if you have to, just find a way to get your name out there. Once you have clients, if you treat them right and give them a good service, they will do the work for you. Word of mouth is still the best advertisement for a side hustle like this.
Learn to work with different clients and different equipment. You’ll be working with them at their home, so unless you bring a backpack full of bands and small dumbbells, you have to learn to work with what they have. Sometimes gallon jugs or chairs work just as well as dumbbells or dip bars. If a client wants higher tier workouts with fancier equipment, there’s a good chance they will buy it.
Invest in Your Clients
This is possibly the most important step of all. I don’t mean investing money in your clients necessarily (though sometimes doing things for free can be great advertisement), I mean investing your time and energy into them. Invest in your skillset. Try to learn from the best, whether that’s reading articles or attending seminars. This is the only way to give them a service worth paying for. Also, invest in their lives. Be interested in what’s going on with them, both good and bad. These are the things that will not only keep them coming back, but make them want to bring others along with them. Your clients are the lifeblood of your money stream; if they’re happy, the stream will keep on flowin’.